The Member Intelligence Platform for Credit Unions
Turn Fragmented Member Data Into New Loans and Deposits
Tudovu unifies your core, LOS, and digital systems into a single decision layer that pinpoints which members to contact, for what product, and when, so you grow wallet share and reduce churn without adding headcount.
The Real Problem Behind Flat Member Growth
Modern credit unions run on disconnected systems. Members and margins pay the price.
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Manual Data Entry
Eliminate errors and hours spent on tedious data input.
Slow Approval Processes
Accelerate workflows and decision-making with automated approvals.
Customer Service Overload
Empower your team and delight customers with instant, automated responses.
Inconsistent Reporting
Gain real-time insights with automated data collection and dashboarding.
High Operational Costs
Reduce overhead by automating resource-intensive tasks.
Compliance & Audit Risks
Ensure accuracy and adherence with automated record-keeping.
These architectural problems limit growth, raise operating costs, and prevent institutions from acting on member intelligence.
A Decision Layer for Credit Union Infrastructure
Tudovu sits on top of your core, LOS, and digital channels to create a unified member layer, event engine, and AI models that drive targeted actions in the systems your teams already use.
Unified Member Layer
Combine core, LOS, card, and digital banking data into a single member profile with true wallet share and risk.
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Event & Signal Engine
Stream member events into real-time growth and retention signals
AI Models
Predict churn, next-best-product, and relationship value at the member level.
Action Channels
Push ranked member lists and actions into your CRM, contact center, and digital banking platform.
Turning Data Into Growth Decisions
Tudovu surfaces high-impact member opportunities automatically, so teams know who to contact, for what product, and when.
Retention
- Flag members with 30‑day churn risk so your team can intervene before balances leave.
- Spot engagement decline (logins, usage, activity) early and route them to retention outreach.
- Catch balance transfer behavior as it starts, not after the portfolio churns.
Growth
- Surface members most likely to open a new account in the next 30–60 days.
- Identify next‑best‑product for each member (auto, card, HELOC, etc.).
- Prioritize high‑value cross‑sell opportunities with estimated relationship lift.
Relationship Expansion
- Determine the likelihood households have made you their primary FI.
- Find deposit consolidation opportunities from fragmented external balances.
- Highlight investment relationship gaps among high‑value members.
See Where Your Credit Union Is Leaving Loans and Deposits on the Table
We’ll turn your NCUA data into a member‑level view of where you’re leaving loans and deposits on the table.
- Peer growth benchmark vs similar credit unions
- Member‑level opportunity map for loans, deposits, and churn risk
- 3–5 prioritized opportunities with estimated earning‑asset and income impact
No integrations. No obligation. You keep the analysis even if we never work together.
Example: One credit union had a $320M opportunity in earning assets vs peers.
